What is lettering in graphic design ?
There is no one definitive answer to this question. Lettering can refer to many different things in the world of graphic design, from the style and appearance of written text, to the specific letters and characters used in a design. In general, lettering is any type of decorative or stylized text that is used as part of a design. This can include everything from hand-drawn lettering and calligraphy, to more modern, digital techniques.
Lettering is a key element in many types of graphic design, from logos and branding, to advertising and packaging. When used correctly, it can help to add visual interest and appeal to a design. Lettering can also be used to convey a certain message or feeling, depending on the style that is used. For example, more playful and fun lettering styles might be used for children’s products, while more formal and sophisticated styles could be used for high-end brands. Ultimately, the choice of lettering style should be based on the overall tone and aesthetic of the design.